If you read our OddsMatched review, AiProfit is the British answer to the same question. Same idea — software that finds the offers, matches the odds and does the sums — but built around UK bookmakers and priced in pounds, which for most readers here matters more than any feature list.

The toolkit is broad. OddsMatcher and the calculator are the core, but the ones that earn their keep are the specialists: Extra Place Matcher for those Saturday racing offers, 2Up Matcher, BOG Matcher, Boost Matcher and a Bet Builder Matcher that saves you pricing up every leg by hand. There’s a profit tracker built in too, which is what most people eventually want after outgrowing a spreadsheet.

What I like most is the free tier. No card details, a guided first offer with step-by-step instructions, and basic access to several matchers. That’s a proper test rather than a three-day countdown, and for a complete beginner it’s genuinely enough to complete your first few sign-up offers and see whether this is for you.

On price, £15 a month for the OddsMatcher tier is fair, but the annual pricing is where it gets interesting. £10 a month billed yearly, or £20 for everything, is well under what you’d pay elsewhere. Only commit annually once you know you’ll stick at it though, because plenty of people try matched betting and drift away after the welcome offers dry up.

Two things I’d flag. The best tools — FreezeMatcher, price boosts, arbs — sit behind All Access at £29.99, so the £15 tier is really the OddsMatcher and little else.

Everything points the right way. Real company behind it, dated Discord messages you can read rather than anonymous star ratings, clear 18+ and GamCare messaging, and a fair account of the risks in their own FAQs. For a UK punter starting out, this is one of the better-value options.

18+. Please gamble responsibly — BeGambleAware.org.